Nov 8

fastcompany:

This year, the U.S. promotional products industry is estimated to be a $17.4 billion market. To put that figure in perspective, American wineries have annual revenues of $14 billion, breakfast cereal manufacturers have revenues of $12 … — fastcompany:

This year, the U.S. promotional products industry is estimated to be a $17.4 billion market. To put that figure in perspective, American wineries have annual revenues of $14 billion, breakfast cereal manufacturers have revenues of $12 billion, and movie ticket sales are about $10 billion. Americans will spend more on swag this year than they do on amusement parks and arcades, more than on dry cleaning, more than on coffee shops including Starbucks and Peet’s.

Swag sells. But, why?

Good question… Why?

I believe that social innovation & the power of a healthy neighborhood can transform communities. I'm the husband of Michelle, father to Avery and the soon to be twin Hoffman Boys. We're the H-Train. We live in a historic neighborhood in South Central Fort Wayne. My day job is the Executive Director of NeighborLink Fort Wayne. Photography has quickly become my go to creative outlet that allows me to capture the moments of life that we hold onto dearly for my family and for others.

andrew-hoffman.com

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